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ECOMMERCE TOOL / 47

See the margin.
Before you buy ads.

Model your selling price against product cost, delivery, marketplace fees, payment fees, advertising, packaging, and returns.

Use your actual average fees and advertising cost. This page does not include income tax, fixed overhead, or currency conversion.

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QUICK ANSWERS
What is the break-even price?

It is the minimum product price that covers the per-order costs and percentage fees in your scenario.

Why can target price be unreachable?

If percentage fees plus your target margin approach 100%, there is not enough revenue left to cover fixed costs.